CHARLOTTE, N.C. -- Carolina Panthers running back Rico Dowdle was fined by the NFL for his actions during a touchdown celebration in Sunday's 16-13 upset of the Green Bay Packers at Lambeau Field.
Dowdle announced the fine via social media on Wednesday night. He also posted he has partnered with GoFundMe to use his fine money for charity.
The fine, according to a source with knowledge of the situation, was $14,491. Dowdle's agent, David Canter, announced on social media that the fine would be appealed.
Dowdle celebrated his third-quarter touchdown with two pelvic thrusts as several teammates stood around him in the end zone, a nod to a 2013 "Key & Peele" comedy sketch that joked two thrusts was acceptable but three crossed the line and would warrant a flag. Dowdle's celebration drew a 15-yard unsportsmanlike conduct penalty that led to the Panthers missing the extra point kick.
Dowdle wrote on X that he started a GoFundMe. "After much thought I've launched a GoFundMe for my fines. Key said I got three pumps but I guess the NFL disagrees," he wrote in a separate post.
"Actually, 100% of what is raised through this fundraiser will be sent to 56-Children's Home Society of North Carolina," he added. "Children's Home Society promotes the right of every child to a permanent, safe, and loving family. They specialize in education and prevention programs, family preservation, and adoption and foster care. Let's raise some money."
Dowdle told reporters on Thursday that he was happy with the response on his GoFundMe charity which has topped $20,000.
"It was a joke at first,'' he said. "It turned into something much bigger. ... Thankfully, everybody was able to actually donate to a greater cause. Those kids are really needy people in the foundation."
After Dowdle's celebration was penalized, actor and comedian Keegan-Michael Key, who wrote the sketch for Comedy Central, posted a video on Instagram later Sunday lamenting Dowdle being penalized despite doing only two thrusts.
"Rico. Man, you got robbed. You only did two pumps,'' Key said. "I'm sorry, man. Now I'm going to have to write a new sketch."
According to a source, Dowdle's teammates were not fined.
As for the celebration, Dowdle said on Thursday that he'd seen a couple of players on other teams "do it and not get flagged for it.''
Asked what he planned to do for a celebration on Sunday against the New Orleans Saints should he score, Dowdle said there would be no pumps. He also said, "Wait and see.''